Brand & business strategist

A brand and business partner who builds it with you.

Q: Do you work with clients outside Minnesota?

Yes. Cydnie is based in Forest Lake, Minnesota and works remotely with founders and leaders across the United States, and in person around Minneapolis and Saint Paul.

Q: How is a partnership different from hiring an agency or a freelancer?

An agency delivers a project and moves on. Cydnie stays in it with you across brand, operations and growth, as one person who knows the whole business, because she only succeeds when you do.

Q: How do I get started?

Book a free 30 minute call. If it is a fit, you start with a Sounding: 90 minutes on your business and a written roadmap of findings and recommendations two days later, with the $300 fee credited to your project.

Brand, website, operations and growth for founders and leaders. Boots on the ground until it works, because when you win, I win.

Book a free 30-min call See how I work

Published pricing. Strategy days from $1,500, partnerships from $6,000.

Trusted partner to

“She is truly an invaluable asset.”Tamara, Mane Alchemist Salon

The difference

Not a deliverable. A partnership.

Most founders hire a designer, a marketer and an operations person who never talk to each other. Three invoices, and you’re still the one holding it all together.

I’m one partner across all of it, and I put my heart into your business because your success is how I measure mine.

One partner, the whole businessBrand, operations and business development held at once, never handed between vendors.
Boots on the groundI stay in it after launch: strategy, content and the next client, not a file and a goodbye.
Made for you aloneEvery engagement is scoped to the business in front of me. Nothing templated, nothing resold.
Prices on the pageYou know the investment before we talk. No guessing, and no sales call to find out.

Cydnie Jocelyn laughing with a hand in her hair in front of an arched wooden door

The promise

When you win, I win.

That’s the whole business model.

The offering

Everything your business needs to grow, in one partnership.

Scoped to what your business actually needs. Start with one piece, or bring me in on all of it.

Full Brand Launch SignatureIdentity, website and the launch that puts it in front of the right people.

From$15,000

Logo, brand guide and voice, a website of five to eight pages, then the social strategy and launch plan. The complete partnership.

Brand identity
Brand guide & voice
Website
Launch plan

Season PartnershipPositioning, operations and growth direction, side by side.

From$6,000

We fix how work moves, intake to handoff, sharpen the positioning and message, then build a lead database and a 90-day plan for where your next client comes from.

Audit & discovery
Positioning
Operations
Growth plan

WebsiteBuilt in code, yours outright, written to turn visitors into enquiries.

From$4,000

No theme, no plugins, no platform to rent. A site built on a clear brand, with the copy and search foundations done properly.

Five to eight pages
Copy
SEO
Care plans from $95 a month

Social & ContentStrategy, calendar and the writing, for one defined quarter.

Per quarter$3,600

Two reels and one static a week, with captions, hashtags, posting and analytics handled.

Strategy
Calendar
Posting
Analytics

Strategy DayOne day to decide: audit, discovery, positioning and message.

Flat$1,500

For the business that needs a decision more than a build. One focused day, and you leave with the positioning and the message in writing.

Audit
Discovery
Positioning
Message

Work with me: every price Not sure where to start? Book a free call

How we begin

Three steps, and the first is free.

A free 30-minute call

Tell me where the business is and where you want it to go. We’ll know quickly if we’re a fit. No pitch, no pressure.
Complimentary
The Sounding

A 90-minute strategy session on your business. Two days later, my full take in writing: where your brand is, what’s holding it back, where it can go, and what I recommend, in order.
$300, credited to your project
The partnership

We build it together, brand, website, operations and growth, scoped to what your business actually needs.
Scoped in writing before we commit

Book a free 30-min call Ready now? Book the Sounding

Selected partnerships

Brands built to carry weight.

Featured partnership

Mane Alchemist Salon

Where we started: A new salon, before opening day, with a clear vision and no brand yet.
What we built: A full brand launch from nothing: logo, brand guide, voice and a website built to scale, then a 90-day social plan that built demand before opening day.
Where it is now: Open, booking online, and still partnered: quarterly content and monthly strategy.

“She listens with intention, quickly understands your vision, and brings it to life with ease.”Tamara, Mane Alchemist Salon

Visit the site (opens in a new tab)

Brand & operations
SRS Performance

A Minneapolis strength studio: a half-built site rebuilt as a brand, then email funnels, offer guides, positioning and a plan for growing into the community.
Visit the site (opens in a new tab)
Brand refresh
SolyRey

A founder with a clear vision and no capacity to execute it: a new logo, brand guide and a complete website relaunch.
Visit the site (opens in a new tab)

“She is truly an invaluable asset.”
As a new business owner, she has lifted so much off my plate.
Tamara · Mane Alchemist Salon
“She helped redesign how I operate.”
Cydnie is very knowledgeable and incredibly dedicated.
Spencer Scott · SRS Performance
“Her words land right where you need them.”
Her online presence reflects the warmth and wisdom she brings to every interaction.
Angela · Consulting client

Cydnie Jocelyn laughing outdoors with an open book in her hand

Hello, I’m Cydnie

I lead with heart and close with operations.

I’m Cydnie Jocelyn, a brand and business strategist based in Forest Lake, Minnesota, partnering with founders and leaders across the country.

I spent fourteen years in corporate marketing before this practice, and I come out of business development, so I don’t stop at a beautiful logo. I build the brand, the systems behind it and the plan for where your next client comes from, and I stay in it with you until it works.

A few times a year I also host small retreats for women, because the people who carry everything deserve somewhere to set it down.

Cydnie

14 years in corporate marketing
Brand strategy
Websites
Operations
Business development
Retreats

More about me

Retreats for women

Step away with me.

Small-group retreats for women who hold everything together. Lodging, every meal and the plans are handled. You don’t need to own a business to come.

Cydnie walking arm in arm with two women along a garden path

Cydnie and two women laughing together in front of a wooden door

Now booking

Wide Open: The Gatlinburg Edition

Five days in a private house at the edge of the Smoky Mountains, with daily movement, two workshops and every meal included.

Dates: 13–18 April 2027
Where: Gatlinburg, Tennessee
Shared room: $1,490
Private king suite: $2,790

Choose your room See Gatlinburg

$500 holds your room. The early rate holds through 31 October.

“I learned that I matter too.”
Melissa, retreat guest, Costa Rica

Greece, August 2027, is full. Join the waitlist or see every retreat.

Free, every week

The Letters

One short letter a week on brand, business and building a life you actually want to be in. Written by me, the week it goes out.

Receive the Letters (opens in a new tab)

Questions

Before you ask.

Something not here? Ask me directly. I answer every one myself.

What does Cydnie Jocelyn do?

Cydnie Jocelyn is a brand and business strategist. She partners with founders and leaders on brand identity, websites, operations and business development, and hosts small-group retreats for women.

How much does it cost to work with you?

Pricing is published. A one-day strategy intensive is $1,500, a season of partnership starts at $6,000, websites at $4,000, content at $3,600 a quarter, and a full brand launch at $15,000. Most partnerships begin with a free 30-minute call, and the $300 Sounding comes off your project.

Do you work with clients outside Minnesota?

Yes. I’m based in Forest Lake, Minnesota and work remotely with founders and leaders across the United States, and in person around Minneapolis and Saint Paul.

How is a partnership different from hiring an agency or a freelancer?

An agency delivers a project and moves on. I stay in it with you across brand, operations and growth, as one person who knows the whole business, because I only succeed when you do.

How do I get started?

Book a free 30-minute call. If it’s a fit, you start with a Sounding: 90 minutes on your business and a written roadmap of findings and recommendations two days later, with the $300 fee credited to your project.

Who are the retreats for?

Women who hold everything together and need a few days to set it down. You don’t need to own a business to come. The next retreat is in Gatlinburg, Tennessee, 13 to 18 April 2027.

Let’s begin

Let’s build what’s next, together.

Thirty minutes, complimentary, and you’ll leave knowing whether a partnership makes sense for your business.

Book a free 30-min call

Or write to me at hello@cydniejocelyn.com